Dropshipping is a model in which the e-shop does not hold goods in stock, but passes the order on to a supplier who ships it directly to the customer. The advantage is a low entry cost, no capital tied up in inventory, and the ability to expand the range quickly. The disadvantages are substantial, however: low margin, dependence on the supplier for delivery times and packaging quality, limited control over stock levels, and more difficult handling of complaints and returns. Legally, it is essential that the seller, that is, the operator of the e-shop, is liable to the consumer, not the supplier – all obligations, including withdrawal from the contract, complaints, and information requirements, remain with them. With suppliers outside the European Union, customs duty, import tax and obligations relating to placing the product on the market are added.
See also: Choosing a shipping carrier, Reverse logistics from abroad, E-shop terms and conditions.
