Links from industry publications arise when a company or its expert is featured in an article in a trade journal, a conference proceedings volume, a methodology, or a research study. These are sources with high trustworthiness that strengthen not only the link profile but especially the perceived expertise, which is decisive in areas where the customer assesses competence. The way to obtain them is through original expert output: writing an article for a trade publication in the industry, speaking at a conference with a contribution to the proceedings, providing company data for a study, or cooperating with a research institution. The benefit extends beyond the link itself, because such content gets cited further and becomes a source that language models also draw on when answering expert questions.
See also: Original data as a citation magnet, Author authority and website authority, Collaboration with a university.
